About

ABOUT DITOX

Ditox is a digital wellness company founded by entrepreneur and marketing strategist Thao Tran. With over 15 years of experience in global marketing and health advocacy, Ditox delivers proven frameworks to help businesses, families and individuals transform their relationship with technology.

At the heart of Ditox is the 7-Step Digital Wellbeing Framework, an evidence-based program that equips organizations to reduce digital fatigue, strengthen mental resilience and build healthier, more connected teams. Ditox also offers programs including Digital Detox, Digital Wellbeing & Social Media Literacy, Managing Online Reputation, Developing A Family Digital Wellbeing Blueprint, Shaping Digital Footprints & Online Legacies, Overcoming Digital Overwhelm, Imposter Syndrome & Digital Comparison, providing actionable solutions that improve engagement, productivity and overall wellbeing.

Ditox has been recognized as a Finalist in the Australian Small Business Champion Awards and is rapidly expanding its global footprint. The company has partnered with leading institutions, including Google DevFest, Monash University, Melbourne Business School,La Trobe University, Insight Academy, Global Entrepreneurship Network, The Community Collective, Humans of Australia, Women Who Code, Voice of Health, DADvocacy Consulting Group and the International Families & Fathers Conference (Los Angeles). Ditox’s work has been featured in prominent media outlets such as Digital Entrepreneur, Voyage LA, Voyage Houston, Level Up Podcast and Business Times Journal, and has held events in Melbourne and New York, reflecting its growing influence across media, wellness, and creative industries.

By combining data-driven strategy, media expertise, and a mission-led approach, Ditox is redefining digital wellbeing for the next generation of professionals and families worldwide.

DTX: Digital Wellbeing Experience & Ditox Studios

Expanding beyond workshops, Ditox is launching DTX: The Digital Wellbeing Experience and Ditox Studios, a media and content arm consulting and producing original stories, educational media and branded content that promotes digital wellness and human connection. Through these platforms, Ditox partners with organizations and collaborators to create engaging campaigns, social media strategies and educational initiatives addressing the challenges of the modern digital landscape. With the majority of industries now operating online, Ditox’s media and consulting offerings provide measurable solutions for organizations navigating the digital world.

Headquartered in Melbourne, Australia | Expanding to the Middle East & U.S. in 2026.

OUR WHY

Our purpose - or our why - is to rebuild human connection.

Our VISION

Our vision is to impact at least 1 million people through wellness experiences, media and education by 2030.

Our Commitment

  1. People: We commit to creating safe, inspiring experiences that empower people of all ages to reconnect with themselves and each other.

  2. Impact: We commit to impacting at least 1 million lives through wellness experiences, media and education by 2030.

  3. Partners: We commit to delivering value, innovation and integrity in every collaboration, building long-term partnerships that create measurable wellbeing outcomes.

  4. Creativity and Innovation: We commit to making wellness exciting, bold and shareable, turning kindness and digital wellbeing into unforgettable cultural experiences.

WhaT people say

  • "I cannot recommend Ditox enough. The values embodied by Ditox are so important to the improvement of so many people's mental wellbeing.I will continue to be an enormous supporter of this movement."

    James

  • "I now see social media and the phone can be used as a positive."

    Marquese

  • “I really enjoyed learning about ways to curate the online experience for adults and children to establish a healthier one. Also discussing our personal and online brand was very enjoyable.”

    Taylor

  • "Ditox is an innovative revolution that’s a fun, unique experience in our current digital climate."

    Adam

  • "Very informative and engaging. Important topics for families and professionals who work with families too!"

    Freddy

  • “I loved the format, flow and design of the workshop overall!”

    Cynthia

  • “The interactive activities helped a great deal to better understand how to apply digital wellness techniques.”

    Edward

  • “After the workshop, I learned how to successfully declutter my phone.”

    Meg

  • “I enjoyed learning most about how to detox your social media life and how it can positively affect you.”

    Adrian

  • “I found the ‘Overwhelm Ranking Scale’ from the workshop most helpful.”

    Annie

  • "I found the workshop practical tips most helpful."

    Will

  • “I enjoyed learning the upstanding of digital footprint in social media and through streaming devices.”

    Frank

The Ditox Definition

verb - /dee·toks/ or US /dee·taaks/

to harness the power of technology to boost your wellbeing (with and without it)

“Our family is going to ditox during the school holidays”
“I’m ditoxing during dinner”

noun - /dee·toksar/ or US /dee·taaksar/

to be a digital wellness ambassador
to be actively aware of online distractions and prioritize your mental and emotional wellness

“I’m a Ditoxer”
“She went on a 2-hour ditox, sharing inspiring stories and catching up with her friend at the beach in the sun.”